, Director of Swimmable Water Programs
Posted: December 7, 2017 at 12:04 pm

For Immediate Release

Pulse Energy is returning for the fourth time as the Swim Guide sponsor for New Zealand. The most current recreational water quality information for over 700 New Zealand swimming spots is accessible from the Swim Guide smartphone app and website thanks to Pulse Energy, a community owned electricity and gas retailer.

In 2014, Pulse Energy brought Swim Guide to New Zealand, as part of the company’s contribution to the environment and local communities. Gary Holden, Pulse Energy’s Chief Executive Officer, and long-time Swim Drink Fish Canada supporter, spearheaded the move. Swim Guide has increasingly grown in popularity. In addition to sponsoring Swim Guide, Pulse Energy staff manage the daily water quality updates for all of Swim Guide’s New Zealand beaches. Swim Guide’s New Zealand water quality data is based on test results from recreational monitoring programs run by each of the country’s 16 councils.

Thanks to their efforts finding a great, clean place to swim is made easy for locals and tourists. No country in Swim Guide has experienced as much growth in 2017 as New Zealand, which saw a 300% growth in users. There was a massive 1,018% increase in visits to New Zealand beach pages in Swim Guide this year.

Pulse Energy is committed to looking after New Zealand families. Making the most up-to-the minute water quality information easy to access and to understand will help Kiwis and tourists alike avoid sickness from swimming in contaminated water.

Support from Pulse Energy helps Kiwis make better choices about where and when to swim. Pulse Energy’s support also helps Swim Guide share important information about making everyone’s beach visits safer, more memorable, and more fun!

Swim Guide is a website and smartphone app that helps people find great places to swim, and keeps them informed of the latest water quality monitoring results so they can avoid swimming in contaminated water. Swim Guide has over a million users to date. Swim Guide was created and developed by Swim Drink Fish Canada, a non-profit based in Toronto.


“Pulse Energy brought Swim Guide to New Zealand, and made water quality information for all 700 of the country’s monitored beaches readily available for the public. We are thrilled to have yet another successful year to celebrate our partnership with Pulse Energy on Swim Guide. Pulse Energy has been instrumental to Swim Guide’s success, as our affiliate in New Zealand. We look forward to working together for the 2017-18 year to bring easy to access recreational water quality for New Zealand’s beautiful swim spot to Kiwis and tourist alike.”
Mark Mattson, President, Swim Drink Fish Canada

Photo by Kathrin & Stefan Marks

Quick Facts

  • Swim Guide app and Swim Guide website ( contains over 7,000 beaches across Canada, the USA, Mexico and New Zealand, Australia, and the Bahamas.
  • The Swim Guide 3.0 iOS app is free, and can help you find the best beaches. The iOS app is available in English, French and Spanish.
  • Swim Guide is also available for free on the web at or as an Android app. The Swim Guide website is available in French and English.
  • Swim Guide shows you which beaches are closest to you, and popular beaches nearby.
  • Swimming season in New Zealand runs all summer, from late November to March.
  • Visits to Swim Guide’s New Zealand beaches increased by 1018% from 2015-16 to 2016-2017 swim season.
  • Pulse Energy is a community owned, electricity and gas retailer, servicing over 65,000 customers throughout New Zealand. Pulse promises refreshing, straight forward, peace of mind electricity supply to all customers. Pulse believes in transparency and that includes being honest and open about our pricing and offering product choices tailored to meet all customer’s’ requirements.
  • Pulse Energy is the official Principal Sponsor of the Pulse Energy Highlanders.
  • Additional Links

    Pulse Energy:
    Swim Guide New Zealand:
    To find out more about New Zealand’s recreational water quality monitoring protocol for fresh and marine water click here.


    Sharnie Warren
    Pulse Energy
    General Manager Marketing and Communications
    +64 9 304 1154

    Swim Guide
    is supported by
    * The RBC Foundation

    Swim Guide shares the best information we have at the moment you ask for it. Always obey signs at the beach or advisories from official government agencies. Stay alert and check for other swimming hazards such as dangerous currents and tides. Please report your pollution concerns so Affiliates can help keep other beach-goers safe.

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