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Butt-bugs: Cigarette litter and the beach
October 9, 2015

At a recent Great Canadian Shoreline Cleanup on Woodbine Beach in Toronto, Swim Guide came face to face with the butt. Many butts in fact. In just one hour, spent in only one small section of the beach, the clean up volunteers filled a trash bag with cigarette butts.

Books that keep you at the beach
October 8, 2015

A reading list to keep you at the Beach from

The Rumor by Elin Hilderbrand

Finding Audrey by Sophie Kinsella

Modern Romance by Aziz Ansari

Down the Rabbit Hole: Curious Adventures and Cautionary Tales of a Former Playboy Bunny by Holly Madison

“Movie Star by Lizzie Pepper” by Hilary Liftin

Me and Earl and the Dying Girl by Jesse Andrews

The Good, The Bad and The Smug by Tom Holt

Kitchens of the Great Midwest by J. Ryan Stradal

In a Dark, Dark Wood by Ruth Ware

The Cartel by Don Winslow

Press play for magic
October 7, 2015

Why you should add “audiobook” to your next packing list

by Bruce Thorson
Article sponsored by

Hitchhiking and catching slow trains from beach to beach across southern Europe, reading was the last thing on our minds.

At first.

Soon enough, the long hours of travel and the lazier hours on the beach had us hunting for something to read.

In a Spanish port town, we finally managed to fish out a secondhand copy of The Lord of the Rings. We chose it more for the fact that it was the sole English language offering than for any particular interest in stories of elves, dwarves and errant rings.

At first.

Despite our initial lack of interest, the story worked its magic. The three of us battled for time over the one book.

There could be only one solution. The book had to be destroyed, one page at a time.

Swim Guide and team up to help you plan a perfect day at the beach (Press Release)
October 6, 2015

(October 6, 2015 — Toronto) — Swim Guide is thrilled to announce that is the newest sponsor of the web’s most helpful beach information service.

Created by Lake Ontario Waterkeeper in Toronto, Swim Guide is a website and app that helps you find beaches and water quality reports in Canada, the United States, Mexico, and New Zealand.

Proceeds from the sponsorship help Swim Guide offer this free beach tracking service to more than 550,000 users and 50+ nonprofit affiliates. Together, they promote environmental stewardship and help prevent waterborne illnesses.


“Beaches and reading go hand-in-hand. Listening to audiobooks in the car on your way to the beach, or with your headphones stretched out on the sand, is a perfect addition to your day by the water,” says Swim Guide co-creator Krystyn Tully.


Waterkeeper Swim Guide is a beach information service created by Lake Ontario Waterkeeper in Toronto. With 550,000+ all-time users, it offers water quality alerts, beach descriptions, photos, and directions for 7,000 beaches in Canada, the U.S.A., Mexico, and New Zealand. More information: is a service that allows you to instantly stream and download audiobooks. Members can listen to more than 60,000 bestsellers and classic favourites from their smartphone, tablet or computer. More information:


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Contact info for media:
Krystyn Tully

Waterkeeper Swim Guide and The Weather Network announce new partnership (Press Release)
August 31, 2015

— La version francaise suit l’anglaise. —


Waterkeeper Swim Guide and The Weather Network announce new partnership to help you plan a better day at the beach

(August 28, 2015 — Toronto) — Swim Guide, the most helpful beach information service on the web, has teamed up with Pelmorex Media, owner and operator of The Weather Network and MétéoMédia, to help people plan a better day at the beach.

Using information provided by Swim Guide, the Weather Network now offers Beach Reports for 6,000 beaches from coast to coast in North America. Canadians can now access Beach Reports from the Weather Network’s website, check recent water quality information, and use the information to choose cleaner beaches.

By making it easier for Canadians to access water quality information, Swim Guide hopes to empower people to protect their health and promote environmental stewardship.